Consulting
One of the best features about online communications is the ability to be present throughout the entire buying cycle. The companies that understand how to leverage the digital landscape are best poised for a sustainable business model. We now can be there before, during, and after the sale beyond the use of our phones. To [...]
In twitter 101, I discussed the breakdown of how I tweet. The focus now shifts to why. The question comes up in conversation more than just about any other. Business professionals, teachers, single parents, and more ask me why I tweet. What I shared with them is best explained by using the graph below. Branding Personal: [...]
There have been dozens, probably hundreds of posts discussing how to use twitter. There is no right or wrong answer since we all have different goals and objectives but one thing is for certain. Without engaging others, having meaningful conversations beyond “What’s for lunch”, or giving kudos to those in your network that deserve credit- [...]