Consulting
Just the other day I went to the store to pick up a few groceries, when I was accosted by a well-meaning guy serving fried pita chips and hummus. As I walked by he asked if I wanted to sample the best hummus I’ve ever tasted, so of course I stopped, knowing all along it [...]
Stranger: “Knock Knock” Me: “Who’s there?” Stranger: “Creepy old dude” Me: “Unless you’re selling Girl Scout cookies, I’m not interested.” Now that you have an image of a creepy guy selling Girl Scout cookies, erase that memory. My focus is about face-to-face prospecting at brick and mortar businesses, and is still highly effective if done [...]
Did you hear the latest? We’re still in a recession. The housing market is slowly on the rise. The Detroit Lions are on their way up. Doughboy Johnny just started working out – New Year’s Resolution. The temperature is starting to fall. It seems that no matter what we discuss, we’re talking about that particular [...]
Even though social media is no longer considered the new kid on the block, in the professional sector, for many it’s still in its infancy when it comes to incorporating a social media marketing plan for business. Often the first words you hear from a CEO is, find me case studies. Most large corporations don’t [...]
Years ago, when professional athletes and owners had labor issues, there would be plenty of pissed off fans standing around water coolers denouncing their love of that particular sport’s league. They vowed to never return in person or watch their favorite teams on TV. It’s been over a decade since Baseball cancelled the World Series [...]
The other night was an eye opener for me. I spend so much time consuming content via Social Media, as well interacting with others in real life that play in this space, I often forget about what it’s like on the other side. The reality is this; people who Tweet, Facebook, blog, and speak Social [...]