Did you hear the latest? We’re still in a recession. The housing market is slowly on the rise. The Detroit Lions are on their way up. Doughboy Johnny just started working out – New Year’s Resolution. The temperature is starting to fall. It seems that no matter what we discuss, we’re talking about that particular [...]
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Social Media
Life is All About Cycles and Stages
by David on January 4, 2012
The Best Case Studies Are The Untold Stories
by David on November 8, 2011
Even though social media is no longer considered the new kid on the block, in the professional sector, for many it’s still in its infancy when it comes to incorporating a social media marketing plan for business. Often the first words you hear from a CEO is, find me case studies. Most large corporations don’t [...]
Social Media is Going to Save the NFL Season
by David on June 3, 2011
Years ago, when professional athletes and owners had labor issues, there would be plenty of pissed off fans standing around water coolers denouncing their love of that particular sport’s league. They vowed to never return in person or watch their favorite teams on TV. It’s been over a decade since Baseball cancelled the World Series [...]
What We Learn from Non-Social Media Professionals
by David on May 19, 2011
The other night was an eye opener for me. I spend so much time consuming content via Social Media, as well interacting with others in real life that play in this space, I often forget about what it’s like on the other side. The reality is this; people who Tweet, Facebook, blog, and speak Social [...]
How PR Has Changed in the Digital Age
by David on April 14, 2011
Social media has changed the way many companies handle their Public Relations. At one time, Press Releases ruled the day, today, more companies have turned to putting experiences and products in the hands of their most passionate consumers in the hope they’ll share the message on behalf of their brand. Look no further at what Klout [...]
Are You Keeping Our Attention?
by David on November 17, 2010
At first I thought wow, that’d make a good tweet . . . so I started typing . . . and then got thinking, who in their right mind is awake at 5:34am on a Saturday besides healthcare workers, people in other countries, and serial entrepreneurs, so I scheduled it a few hours later. This [...]
