It‘s understandable not every business was going to jump on the social media bandwagon right from the get go, it’s scary being a leader and innovative. Some need case studies to examine before consideration; others would rather sit on the sidelines observing the competition before joining the party. All this makes sense, who knew Facebook [...]
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Social Media
Why Aren’t More Restaurants Using Social Media?
by David on August 17, 2010
Digital Voyeurism Is Acceptable
by David on August 3, 2010
Has this ever happened to you? You’re walking around when someone approaches and asks if you are…you? They know your name, or if different – Twitter name, along with your most recent updates. They’ve been following your latest trip, speaking engagement, and car accident shared on Twitter, Facebook, and LinkedIn. The glee in their eye [...]
Local News Broadcasters Are Early Adopters
by David on July 29, 2010
Social Media has impacted many industries from music, retail, eateries, and more. Lately, I’ve been fascinated by what’s happening over at Channel 7, WXYZ in Metro Detroit. Over the past year or so there have been several discussions at networking events re: whose watching local news from Gen Y and Interactive folks with a resounding, [...]
What Will Social Media Look Like Ten Years From Now?
by David on July 13, 2010
There’s a certain fascination with looking into the crystal ball trying to figure out what the future looks like. During interviews, companies ask candidates where they see themselves in five years as if they actually had put some thought into it. When we look at business plans, we review forecasts and prognostications in hopes of [...]
Capture the Flag Marketing
by David on July 4, 2010
The gold rush era happened; it’s not an urban legend or conspiracy theory. So too is the tidal wave we’re about to experience in the coming months and years of what I’ve penned, ‘Capture the Flag Marketing’. For those not familiar with – Capture the Flag, it’s a game played mostly by kids where the end [...]
I’ve Seen This Before
by David on July 1, 2010
I was involved in social networks many years ago before the fancy title, a writing forum that acted much like Twitter in the relationships being formed both online and off. There were meetups, but I think they were called gatherings or something goofy like that. I once went camping with a bunch of strangers I [...]


